24hr Snow:14"/36cm
Rental shops at Alta
Alta Ski Shop
Locations: The Alta Ski Shop is located in the Wildcat Ticket Building, in Alf's Restaurant, and on the ground floor of Watson Shelter. The Demo Centers are located in the Wildcat Ticket Building at the Wildcat Base, and outside of Alf's Restaurant.
Services offered:
  • Rentals and Demos for Alpine & Telemark (Traditional and NTN), Nordic skis and Snowshoes
  • Rental & Demo price list*
    • *Alta Season Pass Holders and Super Pass Holders receive a 20% discount off demos!
  • Choose from Atomic, Black Diamond, Dynastar, Fischer, Head, K2, Nordica & Line
  • Demo unlimited skis per day with our mid-mountain demo center at Alf's
  • Multi-day discounts
  • Nordic center with access to 1.5K track
  • Demos may also be swapped out at our mid-mountain demo center at Alf's
Ski Tuning:
  • Hand tuning, edge tunes, iron-on hot waxes
  • Base grinds, base repairs
  • Mounting for all types of skis and bindings, binding tests
  • Full boot fitting service
Merchandise available:
  • Alta logo hoodies, ballcaps, T-shirts, stickers, patches, pins, fleece and more
  • Goggles, gloves and liners, neck gaiters, face masks, headbands, socks, powder cords, beanies, sunglasses and Chums
  • Avalanche beacons, probes, climbing skins and shovels
  • Ski wax and tuning supplies
  • Alta Ski Shop
  • Telemark and Nordic skiing accessories and Snowshoes
  • Chapstick, sunscreen, hand and toe warmers, OTC meds
  • Alta postcards, books, jewelry and other memorabilia
  • GoPro Helmet cameras, disposable cameras, SD Memory Cards and batteries
  • Cold beverages and snacks
Wildcat - Daily 8:00 am - 5:00 pm
Watson - Daily 9:15 am - 4:00 pm
Alf's - Daily 9:15 am - 4:00 pm
Contact Information: Retail: 801-832-1705, Rental/demo: 801-799-2293 or